Blogging About Blogging

Okay, I am not a high tech guy. There, I admit it. So this blog thing is foreign to me. It's like an online diary in many ways.

There are three ways to approach blogging. One is to open up your life and your mouth and just talk about anything that comes to mind. The other approach is to be really circumspect and question how much you really want to share with people you don't know. The third is me. I just sit here and say to myself -"I really don't want to do this. And you know what - I don't think anyone is reading this, so why bother?" But then you are confronted with the bragging bloggers. Our station has a couple of them.

I will do everything in my power to protect their identities. Today, all of a sudden, one of those unnamed bloggers (Okay it's Howard Bernstein. You got it out of me, but I'm not mentioning any others!) hovered over my desk and insisted that I read one of his blogs. I looked at this with the same sort of interest and desire that I might exhibit if someone asked me to kiss a rattlesnake. But I knew if I didn't read it, Howard would still be hovering over me and I would never get anything done.

So I start reading Howard's blog and there it is, a bad word. He had misspelled something and as a result it was one of those words that you would never utter in polite company. Think of the word "shot". So I point this out to Howard producing a look of terror on his face and he sprints off to fix it.

Which gets back to something I considered earlier. "Is anyone really reading this stuff?" I thought I had made my case, but then I began looking at the other blogs and noticed that like me, some on air types - they will go unnamed (okay one is Kim Martucci, but I swear I'm not giving up anyone else) are rather infrequent in their blog updates. I mention out loud that one of our staffers hadn't blogged in about a month, and our Morning Executive Producer Jay Mishkin shouted, "You think that's bad, look at Martucci's!"

So now I know what's going on - we are all blogging for the benefit of Jay Mishkin. So Jay, if you are reading my blog, I hope you found this to be a fascinating entry. If this is someone else reading this, I'm going to deny I ever mentioned Howard or Kim's name. By the way, if you do read this, be kind enough to add comments below and tell me what you thought of it